Trade Navigation Webinar Series: The Case for Influencer Marketing in a COVID World
Date and Time
Thursday Jun 18, 2020
10:00 AM - 11:00 AM EDT
Location
Cicso Webex Webinar
Fees/Admission
WTC-KY Members - Free
WTC-KY Future Members - $25
Website
Contact Information
Ian Mooers
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Description
Trade Navigation Series: The Case for International Influencer Marketing
Marketing cannot cease to be, even if your business is adversely affected by COVID-19. Influencer marketing is actually more important and effective in times like this, and not just for consumer goods in the U.S., but for all businesses globally. Jason Falls, author of the forthcoming book Winfluence: The Ultimate Guide to Powerful Influence Marketing, and Director of Digital Strategy at Cornett in Lexington, will explain why those influential to your customers are the best marketing partners right now. He'll also talk about the approach to influencers globally versus domestically to help empower you to influence your way through the COVID-19 era.
Who will present this material?
Jason Falls, author of the forthcoming book Winfluence: The Ultimate Guide to Powerful Influence Marketing, and Director of Digital Strategy at Cornett in Lexington
Who will present this material?
Jason Falls, author of the forthcoming book Winfluence: The Ultimate Guide to Powerful Influence Marketing, and Director of Digital Strategy at Cornett in Lexington
*This workshop is an approved STEP Grant reimbursement. If you have not applied for the STEP (State Trade and Export Promotion), please visit the Kentucky Export Initiative website for more information: Click here to learn more about the STEP Grant.
